Ladurée

2012

Hello Kitty and Maison Ladurée are a perfect match: they’re both unabashedly feminine and they both exist in the fashion sphere without actually making clothes. The two brands have come together for a series of limited-edition confections on sale at Ladurée’s Madison Avenue boutique.

Hello Kitty does not customize the famous Ladurée macarons, but rather the famous Ladurée boxes. Launched on Easter 2012, this collaboration also resulted in a series of cute gadgets such as charms, letter sets and sticky notes inspired by the Paris mood.