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2021 SANRIO CHARACTER RANKING RESUL...

We’re thrilled to announce the results of the 36th Sanrio Character Ranking, an annual event ...

LEVI’S x HELLO KITTY COLLABORATION ...

Levi's and Hello Kitty are back for Autumn / Winter 2020. Cute. Classic. Customizable. In ...

Hello Kitty #StrikeAPause in partne...

Hello Kitty worked with the United Nations and Verified to launch a new YouTube video ...

We celebrate 45 years of Kawaii Fas...

My Melody 45thAnniversary Summer 2020 Sanrio is excited to announce its digital and e-commerce campaign celebrating ...

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